SA Estonian Business School
A. Lauteri 3, 10114
Vastuvõtuinfo: +372 665 1340 Rektoraat: +372 665 1300
Estonian Business School in Helsinki
Technopolis Ruoholahti, Hiilikatu 3, 00180
+358 40 844 2840

Kristiina Urb

Kristiina Urb

Kristiina Urb

Group promoter
Brief introduction


Kristiina Urb has been working at EBSAS as a Consultant since January 2018. Kristiina has developed herself professionally at the Academy of Media Arts Cologne in Germany and graduated from the Estonian Academy of Music and Theatre and at the joint Master´s programme of Cultural Management (MA) with EBS University, where the focus of her research was on entrepreneurs in the field of creative industries and how to support them. Kristiina is currently a Doctoral student at EBS University, with research focus on the collaboration between entrepreneurs of creative industries and other sectors of economy. Kristiina has been an active entrepreneur in the field of creative industries since 2008, managing an agency of graphic design and a creative studio working out audio-visual solutions. Since 2014 Kristiina has focused on the support of creative industries and entrepreneurship by applying her knowledge and experience on the field through academic research and consulting creative- and cultural organisations. Kristiina also works for the EU Commission as an individual expert in the field of creative industries and innovation.



The book I would recommend to read:

Terry Pratchett´s books, not take life too seriously.



Favourite citation:

“What would you do if you weren't afraid?” (Sheryl Sandberg)