EBS How Estonia Is Shaping a Blueprint for Mobility Innovation Procurement

Estonia is emerging as a leading example in Europe for advancing innovation procurement in urban mobility. In collaboration with EIT Urban Mobility, Estonian Business School and Estonian Cleantech Association have developed a practical framework to help cities adopt innovative mobility solutions more effectively.

From barriers to actionable tools

Public sector organisations often face challenges when procuring innovation — ranging from limited expertise to risk aversion. To address this, stakeholders across sectors came together in a series of workshops to identify key obstacles and co-create solutions.

The outcome is a tangible “blueprint” that includes practical tools, stakeholder insights, and clear recommendations for implementing innovation procurement in cities.

The role of EBS

Estonian Business School played a key role in designing the co-creation process and facilitating stakeholders from academia, business and the public sector to help translate knowledge into actionable frameworks that cities can apply in practice.

A model for Europe

Estonia’s experience demonstrates how smaller, agile countries can lead systemic change. By strengthening collaboration and building procurement capabilities, cities can accelerate the adoption of sustainable mobility solutions and scale these practices across Europe.

More information about the initiative

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EBS bachelor’s programmes updated: focus on international and practical entrepreneurship

In the 2026/2027 academic year, Estonian Business School’s bachelor’s programmes feature updated curricula that combine entrepreneurship, technology and international experience. These programmes are designed to prepare students for a labour market where success belongs to those who take initiative and can adapt quickly.

Today’s secondary school graduates are entering a labour market that is changing faster than ever before. According to the World Economic Forum’s Future of Jobs Report 2025, nearly 40% of core skills are expected to change or become outdated by 2030, making continuous learning and adaptability increasingly important.

“The labour market is changing faster than curricula. Therefore, it is no longer enough to simply transfer knowledge – young people must learn to recognise opportunities, experiment, and bring ideas to life. When entrepreneurship is integrated into the curriculum, students can start developing these skills in a meaningful way from day one,” commented EBS Vice Rector for Academic Affairs, Maarja Murumägi.

Bachelor’s studies combine business, technology and entrepreneurship

EBS’s four programmes prepare students for international careers, entrepreneurship, and roles in the technology sector. Studies are based on practical projects and case studies, where students apply their knowledge to solve real-life business challenges. The student experience is central at EBS: small class sizes and personalised, flexible learning paths support the development of each student.

International experience is an important part of the studies – students have the opportunity to study at partner universities abroad, supported by internationally experienced faculty and practitioners. EBS has the largest network of partner universities in Estonia, enabling all students to spend at least one semester at a top university anywhere in the world while paying only EBS tuition fees.

During their studies, students can develop and test their ideas, using mentorship and university support to turn strong ideas into viable businesses.

Applications are open for the following programmes:

The International Business Administration programme is aimed at students who wish to work in international companies. Students can specialise in either finance and accounting or marketing and communication. This programme holds a 5-year EFMD accreditation and is the highest internationally recognised business administration programme in Estonia.

The Impactful Entrepreneurship programme functions as an innovative business simulator, where students experience all stages of company development throughout their studies – from idea creation to market entry – while developing solutions that create positive impact in society.

The Product and Technology Management programme, developed in collaboration with the programming school kood/Jõhvi, combines business administration, innovation, and programming skills. Students learn to develop products and lead teams, acting as a bridge between technological innovation and business needs in technology-intensive companies.

The Estonian-language programme in Entrepreneurship and Business Administration allows students to specialise in business development or startup entrepreneurship. It is suitable both for students planning to start their own business and for those who wish to develop new business directions within organisations.

“Entrepreneurship is not only about starting a business – first and foremost, it is the ability to recognise opportunities, take initiative, and bring ideas to life. These are qualities needed both by entrepreneurs and by future leaders in international organisations,” added Murumägi.

Future learning environment: Eedu education and entrepreneurship campus

A new dimension in EBS’s development will be added by the Eedu education and entrepreneurship campus, which will open in 2027. The 30-storey building on Lennuki Street will bring together learning, entrepreneurship, and community. The campus will include modern lecture and event halls, nearly 300 quiet workspaces for studying and collaboration, and 129 apartments with scenic views. The campus is being developed by Metro Capital.

“Eedu will create a space where students, entrepreneurs, and partner organisations can develop ideas, collaborate, and grow new ventures,” noted Murumägi.

Important dates for applicants

1 June – application deadline for June admission interviews
4 June – admission interviews

More infomation

24. märts 2026

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